Last updated: September 2026
HCKY respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, place an order, contact us, or use our services.
HCKY processes personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Belgian privacy legislation.
1. Who We Are
HCKY SRL is the data controller responsible for processing your personal data.
HCKY SRL
Company number: 1038.970.859
Website: hcky.be
For privacy-related questions or requests, please use the contact form available on our website.
2. Personal Data We Collect
Depending on how you interact with HCKY, we may collect the following information:
When you place an order:
- First and last name;
- Billing and delivery address;
- Contact details provided during checkout;
- Order details;
- Size and product preferences;
- Personalisation details (such as names, numbers, or team information);
- Payment information (processed securely by our payment providers).
When you contact us:
- Name;
- Contact details provided through the contact form;
- Message content;
- Any information you voluntarily provide.
When you visit our website:
We may automatically collect:
- IP address;
- Browser type;
- Device information;
- Website usage information;
- Cookies and similar technologies.
3. Why We Use Your Personal Data
HCKY uses your personal data for the following purposes:
Processing orders
- Managing purchases;
- Producing and delivering products;
- Processing payments;
- Providing customer support.
Managing personalised products
- Creating custom apparel;
- Processing club/team orders;
- Managing names, numbers, logos, and designs requested by customers.
Communication
- Answering questions submitted through our contact form;
- Sending order updates;
- Providing important service information.
Marketing (only with permission)
With your consent, we may send:
- Newsletters;
- Product updates;
- Promotions;
- Club or hockey-related announcements.
You can unsubscribe from marketing communications at any time.
Improving our services
We may use website data to:
- Improve website performance;
- Understand customer behaviour;
- Improve products and customer experience.
4. Legal Basis for Processing
HCKY processes personal data based on:
- Contractual necessity: to process and deliver your orders.
- Legal obligations: for accounting, tax, and administrative requirements.
- Legitimate interests: to improve our services, prevent fraud, and maintain website security.
- Consent: for newsletters, marketing communications, and optional cookies.
5. Sharing Your Data
HCKY does not sell or rent your personal data.
We may share information only with trusted partners required to operate our business, such as:
- Payment providers;
- Delivery companies;
- Printing or production partners when required to fulfil orders;
- Website hosting providers;
- Accounting services;
- Software providers used for webshop management.
These partners only receive the information necessary to perform their services.
Some of our service providers may process personal data outside the European Economic Area (EEA). Where this occurs, HCKY ensures that appropriate safeguards are in place in accordance with applicable data protection law, such as an adequacy decision or approved contractual safeguards.
6. Payments
Payments are processed through secure third-party payment providers.
HCKY does not store complete payment card details.
Payment providers process your information according to their own privacy policies and security standards.
7. Cookies
HCKY uses cookies and similar technologies to improve website functionality and user eHCKY uses cookies and similar technologies to ensure the proper functioning of the website and, where applicable, to provide additional features and services.
Some cookies are strictly necessary for the operation of the website and may be placed without consent. Other cookies and technologies are only activated after you have given your consent.
When you first visit our website, you can choose to accept, deny, or manage your preferences through our cookie consent banner. You can change or withdraw your consent at any time through the cookie settings available on the website.
For detailed information about the cookies and services used on this website, please see our Cookie Policy.
8. Data Retention
HCKY keeps personal data only for as long as necessary for the purposes described in this policy.
Examples:
- Order and invoicing information: retained as required by Belgian accounting and tax laws.
- Customer communication submitted through the contact form: retained for as long as needed to manage the request.
- Marketing data: kept until you withdraw your consent.
9. Your Rights
Under GDPR, you have the right to:
- Access your personal data;
- Correct inaccurate information;
- Request deletion of your data where legally possible;
- Restrict processing;
- Object to certain processing activities;
- Withdraw consent;
- Request data portability.
To exercise your rights, please use the contact form available on our website.
We may ask for proof of identity to protect your personal information.
You also have the right to lodge a complaint with the Belgian Data Protection Authority (Autorité de protection des données / Gegevensbeschermingsautoriteit) if you believe that your personal data has been processed unlawfully.
10. Data Security
HCKY takes appropriate technical and organisational measures to protect your personal data against:
- Unauthorised access;
- Loss;
- Misuse;
- Alteration;
- Disclosure.
However, no online system can guarantee absolute security.
11. Children’s Privacy
HCKY products may be purchased for young athletes, including children and youth hockey players.
We do not knowingly collect personal data from children without appropriate involvement or consent from a parent or legal guardian where required.
Parents or guardians may contact us through the website contact form regarding personal information relating to minors.
12. Third-Party Links
Our website may contain links to external websites or services.
HCKY is not responsible for the privacy practices or content of third-party websites. We recommend reviewing their privacy policies before providing personal information.
13. Changes to This Privacy Policy
HCKY may update this Privacy Policy from time to time.
The latest version will always be available on our website. The date at the top of this page indicates when it was last updated.
14. Contact
For questions about this Privacy Policy or your personal data, please use the contact form available on the HCKY website.
HCKY
Website: hcky.be